Startup Profile

Boult Audio

Legal entity: Exotic Mile Private Limited

India's #1 rated audio brand, bootstrapped to Rs 700 Cr revenue without external funding

E-commerceSeries AD2C Brand· New Delhi, Delhi· Est. 2017Website ↗
Boult Audio is a bootstrapped Indian D2C audio brand founded in 2017 by brothers Varun and Tarun Gupta. The company manufactures and sells TWS earbuds, headphones, speakers, and smartwatches entirely through direct-to-consumer channels without raising external funding. In FY24, Boult reached Rs 697 crore in revenue, achieving 40% year-on-year growth and becoming India's fastest-growing audio weara
Funding raised
Total disclosed
Latest valuation
Most recent round
Latest revenue
₹697.00 Cr
FY FY24
Employees
FY FY24

Founders

  • Varun Gupta

    Co-founder and CEO of Boult Audio. Marketing graduate with expertise in market research and brand strategy.

  • Tarun Gupta

    Co-founder of Boult Audio. Business graduate who co-leads the company alongside his brother Varun.

Financials

MCA / self-reported
Fiscal yearRevenueProfit / (Loss)Employees
FY24₹697.00 Cr+₹2.50 Cr
FY23₹498.00 Cr+₹4.00 Cr

The full story

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Timeline

  1. 2024-03Reached Rs 700 crore revenue milestoneFY24: Operating revenue increased 40% to Rs 697 crore from Rs 498 crore in FY23. Domestic sales grew 45% to Rs 620 crore; overseas sales remained at Rs 77 crore.
  2. 2024Recognized as India's #1 rated audio brand in smart hearablesCMR recognized Boult Audio as India's #1 rated audio brand in the smart hearables category in 2024, with #3 ranking in overall wearables (IDC).
  3. 2023Achieved 341.2% YoY growth in units shippedQ1 2023: Boult recorded the highest YoY growth rate among competitors with 341.2% unit growth and captured 15.5% TWS market share (second to boAt's 30.6%).
  4. 2017Company founded with Rs 15 lakh capitalVarun and Tarun Gupta launched Boult Audio with just Rs 15 lakh in capital and initial order of 1,200 units, bootstrapped without external funding.

Data sources

  • seed-list + DPIIT allowlist · last fetched 2026-05-28
  • DPIIT (Startup India) · last fetched 2026-05-28
  • favicon · last fetched 2026-05-31
  • Entrackr FinTrackr · last fetched 2026-06-01
  • Inc42 · last fetched 2026-06-01
  • Startuppedia · last fetched 2026-06-01
  • India.com Business · last fetched 2026-06-01
Updated 2026-06-01