Blogs
Showing 41 articles
How Indian Startups Are Using AI to Cut Operations Costs
From Dukaan's 85% drop in support costs to Zoho Zia raising a Pune sales team's conversion rate by 68% — real Indian startups are embedding AI in daily operations. Here's what's working, what isn't, and where to start.
How Indian Startups Raise Their First Angel Round: The ₹50L–₹2Cr Playbook
Angel tax is dead, 110,000 angels are active, and yet most Indian founders still lose their first raise. Here is the step-by-step playbook — from DPIIT recognition to term sheet — that actually gets ₹50 lakh to ₹2 crore wired to your account.
Zepto Case Study: How Two Teenagers Rewired India's Grocery Market
Aadit Palicha and Kaivalya Vohra dropped out of Stanford at 19 and built a ₹9,669 crore quick commerce business in four years. Here is exactly how they did it — the dark store model, the unit economics, and the brutal regulatory battle now threatening the whole sector.
How to Research a Business Idea in India Before You Spend ₹1 Lakh
CB Insights found 42% of startups die because nobody wanted what they built. In India, the signals were always there — free in Google Trends, MCA21 filings, and WhatsApp conversations. Here is how to read them in two weeks.
Inventory Management for Small Indian E-commerce Sellers
Running out of stock kills your rankings. Overstocking kills your cash flow. Here is the practical inventory management playbook built for Indian e-commerce sellers doing ₹5 lakh to ₹2 crore a year.
How Indian D2C Brands Get Their First 1,000 Customers
Getting your first 1,000 customers is the hardest milestone for any Indian D2C brand. Here is a step-by-step playbook — from WhatsApp communities to micro-influencers — used by founders who built ₹1 crore ARR without paid ads.